Success Story – Fed From the Farm
Testimonial From: David Boatright, Owner
Business Name: Fed From the Farm
Website: https://fedfromthefarm.com
What are some key differences in how you approach marketing your business now compared to before we started working together?
Prior to starting I really never considered mobile views of our website and had never optimized the site for mobile use (even though is was almost 50% of our traffic). Chad made the whole site mobile friendly.
Have you adopted any new systems to make marketing your business more efficient or strategic?
Oh yes – Since working with Chad I now have automatic email workflows that send over 30 emails over a period of month to new customers and new account creations – emails with our best content from the past – content that these new customers would have otherwise completely missed out on.
And best yet we continue to connect with and build relationships with families who use our site without having to write and send thousands of emails – Whoop Whoop!
What has been the impact on your business? Was there a specific strategy or two that we executed that made a tremendous difference either quickly, or over time?
COVID has made metrics really hard to track since we began working with Chad just prior to the March explosion. That said, Chad made so many refinements and perfected our systems just in time. I think the value of having robust email workflows that automatically sends over 30 emails over a period of MONTHS to literally thousands of new families who have created accounts on our website over the last 3 months.
Has the value you received as a result of the project been worth the investment of time and money?
The result of the project have definitely been well worth the time and money invested.
What new skills or strategies that you learned weren’t even on your radar prior to us working together?
Since working with Chad my confidence with and ability to utilize Drip, launch strategy, and email presentation has increased dramatically.
Has your thinking about the role of email changed? If so, can you describe?
Our ability to connect with customers via email without requiring mass amounts of our time and confidence using the Drip system has markedly improved.
Any other comments or feedback other than that addressed in previous questions?
Working with Chad will take your marketing to the level you always knew it should be but never made the time to do. Working with Chad is an investment in your farms short and long term success. A very worthwhile investment!
What was it like to work with me?
You were really great! You get me on point and focused and your frequent emails and follow-ups were great reassurance that everything you said and more was getting done. It reinforced step by step that I had made a very good investment in working with you.
You were always punctual and kept a tight schedule but were flexible when things on my end didn’t line up a few times. Thanks!